7 steps to cope with Mobile-First Indexing
Mobile-first indexing is a change that Google has recently adopted in its indexing practice. It has aroused much confusion and wrong impressions among the website owners. Hence, it is important to get a clear idea about what is mobile-first indexing and what changes should a website adopt, if any, to…
Debunking five popular SEO myths
Search Engine Optimization, or SEO as it is referred to by the tech world, is a new-age art that has to be mastered in the digital era. If you have a website, you have to make sure that you follow the right SEO practices to drive organic traffic. Hence SEO…
The Role of Social Media on E Commerce
Every organization, especially the ones in the e-commerce industry, is looking for ways to increase its virtual presence and attract more customers to its website. Many effective strategies are employed by the firms to this end. If you are one of those who own an e-commerce website, you already know…
5 tricks to improve the traffic of your business website
OK, so you have set up your business website. You have hired an established firm and spend money to implement it. Taking that leap of faith heeding the advice of the business gurus was not easy, but you did it anyway. Now is the time for the customers to rush…
5 Effective Ways to Increase Your Reach on Instagram
Instagram is one of the instrumental social media platforms when it comes to marketing. A good strategy will surely increase the number of followers and help you to market your products and services better. But unfortunately, many marketers follow strategies that ultimately do more harm than good. They tend to…
6 effective tips to manage your E commerce website
Before, it was just enough to have a digital presence to market your business and products. Now customers want to not only look at the range of products that you offer. They prefer to know the specific features, compare prices, and buy the product. Hence E-commerce has flourished and has…
Difference between Virtual Reality, Augmented Reality and Mixed Reality
Since the dawn of the 21st century, maybe even before that, science predicted a new world created by technologies like Artificial Intelligence and Virtual reality. Though the predictions did not turn out to be completely true, by the end of the second decade of the millennia, science has created some…
google makes mobile first indexing
7 steps to cope with Mobile-First Indexing Mobile-first indexing is a change that Google has recently adopted in its indexing practice. It has aroused much confusion and wrong impressions among the website owners. Hence, it is important to get a clear idea about what is mobile-first indexing and what changes…
Top 5 Digital Marketing Trends and Innovations for 2020
Since its introduction back in 2000, digital marketing is fast evolving. The high paced technological advancements have substantially influenced the promotion of products and services through them. If your brand needs to survive in this competitive climate you have to up your game in every step. The year 2020 will…
What is Viral Marketing and Advantages
In the era of digital marketing, it is impossible to not hear about viral marketing. You may have come across this term more than once. But what is it exactly? How is it done? Viral Marketing is a trending new type of digital marketing that uses the concept of word-of-mouth publicity.…