Blog

January 27, 2021
7 steps to cope with Mobile-First Indexing

Mobile-first indexing is a change that Google has recently adopted in its indexing practice. It has aroused much confusion and wrong impressions among the website owners. Hence, it is important to get a clear idea about what is mobile-first indexing and what changes should a website adopt, if any, to…

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January 22, 2021
Debunking five popular SEO myths

Search Engine Optimization, or SEO as it is referred to by the tech world, is a new-age art that has to be mastered in the digital era. If you have a website, you have to make sure that you follow the right SEO practices to drive organic traffic. Hence SEO…

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November 26, 2020
The Role of Social Media on E Commerce

Every organization, especially the ones in the e-commerce industry, is looking for ways to increase its virtual presence and attract more customers to its website. Many effective strategies are employed by the firms to this end. If you are one of those who own an e-commerce website, you already know…

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October 26, 2020
5 tricks to improve the traffic of your business website

OK, so you have set up your business website. You have hired an established firm and spend money to implement it. Taking that leap of faith heeding the advice of the business gurus was not easy, but you did it anyway. Now is the time for the customers to rush…

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August 26, 2020
5 Effective Ways to Increase Your Reach on Instagram

Instagram is one of the instrumental social media platforms when it comes to marketing. A good strategy will surely increase the number of followers and help you to market your products and services better. But unfortunately, many marketers follow strategies that ultimately do more harm than good. They tend to…

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August 26, 2020
6 effective tips to manage your E commerce website

Before, it was just enough to have a digital presence to market your business and products. Now customers want to not only look at the range of products that you offer. They prefer to know the specific features, compare prices, and buy the product. Hence E-commerce has flourished and has…

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May 14, 2020
Difference between Virtual Reality, Augmented Reality and Mixed Reality

Since the dawn of the 21st century, maybe even before that, science predicted a new world created by technologies like Artificial Intelligence and Virtual reality. Though the predictions did not turn out to be completely true, by the end of the second decade of the millennia, science has created some…

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March 19, 2020
google makes mobile first indexing

7 steps to cope with Mobile-First Indexing Mobile-first indexing is a change that Google has recently adopted in its indexing practice. It has aroused much confusion and wrong impressions among the website owners. Hence, it is important to get a clear idea about what is mobile-first indexing and what changes…

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March 9, 2020
Top 5 Digital Marketing Trends and Innovations for 2020

Since its introduction back in 2000, digital marketing is fast evolving. The high paced technological advancements have substantially influenced the promotion of products and services through them. If your brand needs to survive in this competitive climate you have to up your game in every step. The year 2020 will…

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March 4, 2020
What is Viral Marketing and Advantages

In the era of digital marketing, it is impossible to not hear about viral marketing. You may have come across this term more than once. But what is it exactly? How is it done? Viral Marketing is a trending new type of digital marketing that uses the concept of word-of-mouth publicity.…

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